Kelowna Mountain Case Study

In 2003, the Okanagan Mountain Park fire burned over 640 acres of Kelowna’s Upper Mission, destroying 90% of the trees and leaving a blackened wasteland behind. The Consiglio family purchased the land with a vision to restore its health and return its spectacular views, recreational terrain, and arable soils to the community. Piece by piece, they turned the acreage into an amenity-based park, including a picturesque golf course, ski hill, winery, mountain bike trails, and a series of suspension bridges. When it came to telling their story, they knew such a feat would require equally monumental branding and marketing – and that’s when they came to us.

Kelowna Mountain’s mission is to increase tourism, job opportunities, recreation amenities, and agriculture – and with these we aligned our marketing objectives. We fully engaged all of their marketing, print, and web needs, including a brand new website. Simple and visually-driven, the site effectively promotes their community focus, and can be easily updated through the custom-designed, easy-to-manage CMS system.

Today, Kelowna Mountain is well-reputed as the region’s biggest and boldest recreation destination – a “Community in Waiting”, home to the longest network of suspension bridges in the world and the newest family-style ski hill in 25 years. In addition, they have a branding and marketing strategy that can accommodate updates and future growth as they continue building their community. With a clearly-communicated mission, Kelowna Mountain can attract the support and interest they need to fully realize their family’s vision.

It has been a real pleasure working with Green Marketing. Their team has true talent, and we highly recommend them to any business that is looking for cutting-edge branding and web design! — Consiglio Group

Kelowna Mountain Case Study

Green Marketing Case Study

Kelowna Mountain Case Study

Kelowna Mountain Case Study

Kelowna Mountain Poster

Kelowna Mountain Print Design

Kelowna Mountain Web Design

Green Web Design Case Study

Green Web Design Case Study

Kelowna Mountain Signs

kelownamountain_ski

kelowna mountain logo Design

Kelowna Mountain Homepage Design

Kelowna Mountain Marketing

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