The Principles of Animation

The Principles of Animation 1. Squash & Stretch This is the most important principle. It gives an object a sense of weight and flexibility. Could be simple like a bouncing ball or more complex like a character being exaggerated for a comical effect. In realistic...

What Is Green Marketing?

What is green marketing? Green Marketing Definition: So what is Green Marketing?  Green marketing is the process of marketing businesses that is presumed to be doing good for the environment. For example their product or service may be eco-friendly or produced in an...

What Is An Explainer Video?

What is an Explainer Video? What is an explainer video? An explainer video is a short movie, often animated and commonly used on a business’s website. The aim is to quickly tell a story about why customers should do business with your company. Explainer videos...
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